Lashes is not just for the twenty-somethings who mostly look for bolder, bigger lashes for bachelorette trips to Vegas. It can be, but it can provide so much meaningful value beyond that for a market that is often underserved.
Our 40+ clients are thinking about the fine lines, changes in skin and hair... not to mention weight and mood. This could all be linked, but one thing for sure, our bodies are transitioning and some of the hormonal changes take place also cause our lashes to look, well.... dull.
Even with eyelash extensions, the porosity of our natural lashes could result in needing a thinner lash choice for lighter weight. Some clients who are used to not wearing makeup, find that a diminishing lash line changes their appearance and the fine lines, crows feet, droopy eyes are far more noticeable. Lashes can camoflage a lot that too.
A note to my younger self would have been drink more water, use sunscreen and stop messing with your lashes! All the products and crimping and pulling with strips and adhesives or not washing your face well after a night out... all that takes a toll.
So where does that leave us now... 40+, 50+ and how can lashes help us? Lash extensions for this age group needs to be styled differently and product choices as well as after care needs to be intentional. We need to use serums that condition our lashes and keep them as strong and healthy as possible for as long as possible. Biotin and the right vitamins can also help with lashes. I'm not a huge fan of Latisse, unless you are a glaucoma patient who needs a prescription, I generally like to stay away from prescription strength anything.
Whatever you decide, start with a lash consultation by me! Looking forward to hear about your lashes and the stage of life you are in!
Hi! It's Judy
I am the owner of LASH LAB & my goal is to be as transparent as possible, and to provide a real perspective on the lash biz and the different services to help you, as you shop for a trusted salon to do your lashes. I'm accessible all the time and its my way of keeping close with my customers since I can't be at everyone's next visit. Ask me anything, and visit often. Most of all, thank you for your business, all the referrals and your loyalty to our woman owned/operated business throughout the years. We've seen this lash biz really explode & it's all thanks to you!!!